The U.S. Hispanic Market
Over 52 million strong, Latinos are impacting every aspect of the national landscape including popular culture, the workforce, consumerism, politics and American national identity, states The Nielsen Company in the 2012 Study: State of the Hispanic Consumer. The Hispanic market’s size, growing clout, and buying power of $1 trillion in 2010 and $1.5 trillion by 2015 require thoughtful understanding about what the market represents to a company’s bottom line. Latinos are no longer just a sub-segment of the economy, but a prominent player in all aspects of American life.
Marque Dos exists for one purpose: to provide the best call center solution for the growing U.S. Hispanic market.